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Adaptatsiya Inoyazychnykh Terminov Menedzhmenta V Russkom Yazyke Natal'ya Moryakhina Russian edition
Adaptatsiya Inoyazychnykh Terminov Menedzhmenta V Russkom Yazyke
Natal'ya Moryakhina
Aktual'nost' problemy yazykovykh kontaktov v sfere menedzhmenta vo mnogom opredelyaetsya kommunikativnymi svyazyami v obshchestve, kotorye priobretayut osobuyu znachimost' v protsesse mezhdunarodnogo sotrudnichestva lyudey, a takzhe neobkhodimost'yu sistematizatsii terminologii menedzhmenta, kotoraya do sikh por ne yavlyalas' predmetom shirokogo i sistematicheskogo analiza v otechestvennom terminovedenii. Neobkhodimost' issledovaniya terminologii menedzhmenta v nastoyashchee vremya obosnovana ee aktivnym razvitiem. Nastoyashchaya monografiya posvyashchena lingvisticheskomu issledovaniyu terminologii menedzhmenta, vyyavleniyu strukturno-semanticheskikh, slovoobrazovatel'nykh i tematicheskikh osobennostey dannoy terminologii v russkom yazyke. Strukturno monografiya sostoit iz dvukh glav. V glave I privedeny issledovaniya putey, istochnikov i sposobov obrazovaniya zaimstvovannykh terminov menedzhmenta. Vo glave II pokazano, chto raznoplanovaya adaptatsiya inoyazychnoy terminologicheskoy leksiki proiskhodit po zakonam yazyka-retseptora. Materialy dannoy monografii mogut byt' ispol'zovany shirokim krugom spetsialistov, rabotayushchikh v sfere menedzhmenta, libo prepodayushchikh russkiy yazyk v sisteme VPO i SPO.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | March 25, 2014 |
| ISBN13 | 9783847340300 |
| Publishers | LAP LAMBERT Academic Publishing |
| Pages | 80 |
| Dimensions | 150 × 5 × 226 mm · 137 g |
| Language | German |
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