Televizionnyy Rynok Rossii: Veshchateli I Proizvoditeli Tv-programm: V Period S 2000 Po 2008 Gg. - Anna Tolokonnikova - Books - LAP LAMBERT Academic Publishing - 9783843302463 - October 18, 2010
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Anna Tolokonnikova
Televizionnyy Rynok Rossii: Veshchateli I Proizvoditeli Tv-programm: V Period S 2000 Po 2008 Gg. Russian edition

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Dannaya rabota posvyashchena izucheniyu televizionnogo rynka Rossii v nachale XXI veka. V pervoy glave privoditsya ryad universal'nykh skhem po razvitiyu TV- biznesa, daetsya kratkaya kharakteristika teleprostranstvu RF. Vo vtoroy glave oboznacheny printsipy raboty teleindustrii v nastoyashchiy period, opisan rossiyskiy i zarubezhnyy rynok TV-kontenta. V tret'ey i chetvertoy glavakh na konkretnykh primerakh issleduyutsya metody raboty otechestvennykh veshchateley i proizvoditeley teleperedach: zdes' podrobno rassmatrivaetsya deyatel'nost' Pervogo kanala ? lidiruyushchego veshchatelya strany po dole zritel'skoy auditorii ? i gruppy TMK, uverenno vkhodyashchey u nas v desyatku krupneyshikh proizvoditeley teleprogramm. Kniga bogata statisticheskim i fakticheskim materialom, pozvolyayushchim verno otsenit' sostoyanie televizionnoy otrasli Rossii v period s 2000 po 2008 gg., oboznachit' perspektivy ee razvitiya.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 18, 2010
ISBN13 9783843302463
Publishers LAP LAMBERT Academic Publishing
Pages 184
Dimensions 150 × 11 × 225 mm   ·   292 g
Language German  

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