What's in It for Me?: Working with Competitors in the Palm-oil Industry: to Improve Environmental Sustainability and  Competitive Advantage? - Judith Verhoeven-zengers - Books - LAP LAMBERT Academic Publishing - 9783838378688 - June 25, 2010
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What's in It for Me?: Working with Competitors in the Palm-oil Industry: to Improve Environmental Sustainability and Competitive Advantage?

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This research shows the motivation for companies in the palm-oil industry to implement environmental responsible activities and to cooperate with their competitors. In most markets companies pursue those activities in order to reduce cost, differentiate, promote new regulation, prevent new regulation, manage the risk of reputation loss or to improve one's reputation. But what's really in it for them? Can they remain or improve their competitive advantage while implementing those environmental responsible activities?

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 25, 2010
ISBN13 9783838378688
Publishers LAP LAMBERT Academic Publishing
Pages 76
Dimensions 225 × 5 × 150 mm   ·   131 g
Language German