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Positioning Services in Competitive Markets - Winning in Service Markets Series Wirtz, Jochen (NUS, Singapore)
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Positioning Services in Competitive Markets - Winning in Service Markets Series
Wirtz, Jochen (NUS, Singapore)
50 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | September 27, 2017 |
| ISBN13 | 9781944659127 |
| Publishers | World Scientific Publishing Co Inc (USA) |
| Pages | 50 |
| Dimensions | 150 × 220 × 10 mm · 81 g |
| Language | English |
![Cover for Wirtz, Jochen (National University of Singapore, Singapore) · Services Marketing: People, Technology, Strategy (Paperback Book) [Ninth edition] (2021)](https://imusic.b-cdn.net/images/item/original/820/9781944659820.jpg?wirtz-jochen-national-university-of-singapore-singapore-2021-services-marketing-people-technology-strategy-paperback-book&class=scaled&v=1648540082)
