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The Business of Healthcare Innovation Lawton Robert Burns 3 Revised edition
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The Business of Healthcare Innovation
Lawton Robert Burns
This updated third edition offers a comprehensive and comparative analysis of the technologies fueling the major life-enhancing improvements in healthcare globally, including the ingredients for their successful development and commercialisation. Based on solid research, it focuses on practical business strategy issues for executives and students.
516 pages, Worked examples or Exercises; 4 Halftones, black and white; 192 Line drawings, black and
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | March 12, 2020 |
| ISBN13 | 9781108749060 |
| Publishers | Cambridge University Press |
| Pages | 516 |
| Dimensions | 246 × 179 × 28 mm · 914 g |
| Language | English |
| Editor | Burns, Lawton Robert (Wharton School, University of Pennsylvania) |
