Consumer Behavior & Insights - Diane M. Phillips - Books - Taylor & Francis Ltd - 9781041290896 - September 15, 2026
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Diane M. Phillips
Consumer Behavior & Insights 2nd edition

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The new edition of Consumer Behavior & Insights introduces an innovative approach to teaching consumer behavior by building on traditional psychological, sociological, and behavioral frameworks to embrace the practical implications and insights of those frameworks.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 15, 2026
ISBN13 9781041290896
Publishers Taylor & Francis Ltd
Pages 500
Dimensions 254 × 179 × 29 mm   ·   1.11 kg

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