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Hospitality Marketing: Principles and Practices 4th edition
Gursoy, Dogan (Washington State University, USA)
Hospitality Marketing: Principles and Practices 4th edition
Gursoy, Dogan (Washington State University, USA)
Hospitality Marketing is an introductory textbook which shows readers how to apply the principles of marketing within the hospitality industry.
424 pages
Media | Books Paperback Book (Book with soft cover and glued back) |
Released | August 15, 2022 |
ISBN13 | 9781032030265 |
Publishers | Taylor & Francis Ltd |
Pages | 402 |
Dimensions | 249 × 174 × 33 mm · 912 g |
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