The Codes of Advertising: Fetishism and the Political Economy of Meaning in the Consumer Society - Sut Jhally - Books - Taylor & Francis Ltd - 9780415903530 - December 12, 1990
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The Codes of Advertising: Fetishism and the Political Economy of Meaning in the Consumer Society New edition

Sut Jhally

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The Codes of Advertising: Fetishism and the Political Economy of Meaning in the Consumer Society New edition

This work analyses the role played by advertising in the cultural economy of modern society, from both cultural and economic perspectives.


240 pages, illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 12, 1990
ISBN13 9780415903530
Publishers Taylor & Francis Ltd
Pages 240
Dimensions 156 × 234 × 14 mm   ·   340 g
Language English  

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