Religion and Commodification: 'Merchandizing' Diasporic Hinduism - Routledge Research in Religion, Media and Culture - Vineeta Sinha - Books - Taylor & Francis Ltd - 9780415873635 - October 13, 2010
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Religion and Commodification: 'Merchandizing' Diasporic Hinduism - Routledge Research in Religion, Media and Culture 1st edition

Vineeta Sinha

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Religion and Commodification: 'Merchandizing' Diasporic Hinduism - Routledge Research in Religion, Media and Culture 1st edition

Using the lens of ‘visuality’ and ‘materiality,’ this book offers insights into the everyday religious lives of Hindus as they strive to sustain theistic, devotional Hinduism in diasporic locations. Relying on primary ethnographic data, the book engages key thematics in the fields of material religion, religion and consumption and visual Hindu culture.


242 pages, 3 black & white illustrations, 21 black & white halftones

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 13, 2010
ISBN13 9780415873635
Publishers Taylor & Francis Ltd
Pages 242
Dimensions 160 × 231 × 18 mm   ·   466 g
Language English  

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