Nation Branding in Europe - Routledge Focus on Nation Branding - Joao Freire - Books - Taylor & Francis Ltd - 9780367540142 - May 31, 2023
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Joao Freire
Nation Branding in Europe - Routledge Focus on Nation Branding

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This book provides an explanation of nation branding theory and practice within the European context, exploring how countries build and manage their reputations globally. Each chapter focuses on a specific European country, selected from a cross-section of countries to provide a breadth of cases from across the continent.

110 pages, 2 Tables, black and white; 3 Line drawings, black and white; 3 Illustrations, black and w

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 31, 2023
ISBN13 9780367540142
Publishers Taylor & Francis Ltd
Pages 110
Dimensions 138 × 215 × 9 mm   ·   172 g
Language English  
Editor Freire, Joao

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