Rethinking Rational Choice Theory: A Companion on Rational and Moral Action - Jan De Jonge - Books - Palgrave Macmillan - 9780230277151 - December 12, 2011
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Rethinking Rational Choice Theory: A Companion on Rational and Moral Action

Jan De Jonge

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Rethinking Rational Choice Theory: A Companion on Rational and Moral Action

The marriage of neuroscience and the science of choice behaviour gave birth to neuroeconomics. Jan de Jong explores this new discipline, investigating the relationship between choice behaviour and brain activity, and the light that this sheds on our systems of reasoning.

376 pages, 5 black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 12, 2011
ISBN13 9780230277151
Publishers Palgrave Macmillan
Pages 355
Dimensions 145 × 217 × 26 mm   ·   657 g
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