What Would Google Do?: Reverse-Engineering the Fastest Growing Company in the History of the World - Jeff Jarvis - Books - HarperCollins Publishers Inc - 9780061709692 - October 20, 2011
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What Would Google Do?: Reverse-Engineering the Fastest Growing Company in the History of the World

Jeff Jarvis

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What Would Google Do?: Reverse-Engineering the Fastest Growing Company in the History of the World

What's the question every business should be asking itself? According to the author, it's What Would Google Do? If you're not thinking or acting like Google, then you're not going to survive, let alone prosper, in the Internet age. To demonstrate how to emulate Google, the author lays out his laws of what he calls the Google century.

272 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 20, 2011
ISBN13 9780061709692
Publishers HarperCollins Publishers Inc
Pages 288
Dimensions 203 × 140 × 18 mm   ·   222 g
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