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Global Tourist Behavior 1st edition
Erdener Kaynak
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Global Tourist Behavior 1st edition
Erdener Kaynak
Provides information on recent research on global travel behaviour as an integral component of travel and tourism marketing research. Empirical research is included. Areas covered include marketing management in small island nations and travel motivation variations in overseas German visitors.
284 pages, reference notes
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | September 1, 1994 |
| ISBN13 | 9781560244714 |
| Publishers | Taylor & Francis Inc |
| Pages | 280 |
| Dimensions | 680 g |
| Language | English |
| Editor | Uysal, Muzaffer |
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