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Social Media, Political Marketing and the 2016 U.S. Election Bruce I. Newman-Christine B. Williams 1st edition
Social Media, Political Marketing and the 2016 U.S. Election
Bruce I. Newman-Christine B. Williams
This volume investigates the role and impact of social media in the 2016 U.S. election, focusing specifically on the presidential nominating contest. The chapters originally published as a special issue in the Journal of Political Marketing.
210 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 12, 2020 |
| ISBN13 | 9780367531041 |
| Publishers | Taylor & Francis Ltd |
| Pages | 210 |
| Dimensions | 252 × 177 × 16 mm · 426 g |
| Language | English |
| Editor | Newman, Bruce I. (DePaul University, USA) |
| Editor | Williams, Christine B. |