Tell your friends about this item:
The Effortless Experience: Conquering the New Battleground for Customer Loyalty
Matthew Dixon
Price
CA$ 26.49
Ordered from remote warehouse
Expected delivery Jan 2 - 14, 2025
Christmas presents can be returned until 31 January
Our customers say:
Add to your iMusic wish list
The Effortless Experience: Conquering the New Battleground for Customer Loyalty
Matthew Dixon
Conventional Wisdom holds that to increase loyalty, companies must "delight" customers by exceeding service expectations. But no matter how exciting special deals may be, the "dazzle factor" does not solve customer problems. This book presents a breakthrough idea about how to win customer loyalty.
256 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | September 26, 2013 |
| ISBN13 | 9780241003305 |
| Publishers | Penguin Books Ltd |
| Pages | 256 |
| Dimensions | 153 × 233 × 19 mm · 318 g |
Show all
More by Matthew Dixon
Others have also bought
![Cover for Erik Peterson · The Three Value Conversations: How to Create, Elevate, and Capture Customer Value at Every Stage of the Long-Lead Sale (Hardcover Book) [Ed edition] (2015)](https://imusic.b-cdn.net/images/item/original/715/9780071849715.jpg?erik-peterson-2015-the-three-value-conversations-how-to-create-elevate-and-capture-customer-value-at-every-stage-of-the-long-lead-sale-hardcover-book&class=scaled&v=1647908850)
![Cover for Daniel H. Pink · A Whole New Mind: Why Right-Brainers Will Rule the Future (Paperback Book) [Annotated edition] (2006)](https://imusic.b-cdn.net/images/item/original/710/9781594481710.jpg?daniel-h-pink-2006-a-whole-new-mind-why-right-brainers-will-rule-the-future-paperback-book&class=scaled&v=1408556889)
![Cover for Hugh Macfarlane · The Leaky Funnel (Paperback Book) [2nd edition] (2003)](https://imusic.b-cdn.net/images/item/original/419/9780975135419.jpg?hugh-macfarlane-2003-the-leaky-funnel-paperback-book&class=scaled&v=1434712640)
![Cover for Kenneth Waltz · Man, the State, and War: A Theoretical Analysis (Paperback Book) [Revised edition] (2001)](https://imusic.b-cdn.net/images/item/original/376/9780231125376.jpg?kenneth-waltz-2001-man-the-state-and-war-a-theoretical-analysis-paperback-book&class=scaled&v=1545801820)
![Cover for Jan Carlzon · Moments of Truth (Paperback Book) [New edition] (2001)](https://imusic.b-cdn.net/images/item/original/803/9780060915803.jpg?jan-carlzon-2001-moments-of-truth-paperback-book&class=scaled&v=1423688096)
![Cover for Anders Matthesen · Ternet Ninja: Ternet Ninja 2 (Bound Book) [1st edition] (2019)](https://imusic.b-cdn.net/images/item/original/646/9788763859646.jpg?anders-matthesen-2019-ternet-ninja-ternet-ninja-2-bound-book&class=scaled&v=1561196741)
See all of Matthew Dixon ( e.g. Paperback Book and Hardcover Book )